Back to all news

Continental Grafix USA, Inc. Announces New Sales & Operations Organization

News

As part of our continued growth, Continental Graifx USA is excited to announce its new sales and operations organization. This new structure will expand our regional alignment and support continued growth across key markets. It combines internal experts with new, experienced team members for enhanced leadership and expanded territory coverage. This investment in our team reflects our commitment to delivering exceptional service, technical expertise, and reliable solutions to customers.

The new sales organization will be led by Cassey G. Scoffield, an experienced member of the Continental Grafix team. Promoted to VP of Sales in this role, Scoffield is a valued member of the team with 33 years of experience, bringing deep industry experience and a strong track record of building relationships and driving growth

In this role, Scoffield will now oversee the expanded organization by guiding strategic direction, team development, and ensuring customer success with consistent, high quality customer experiences across all regions. He will continue to be our lead West Regional Sales Manager. “I’m excited to be leading this new sales structure at this critical time in our business,” said Scoffield. “With the addition of Brett and J.J., we are building a stronger, more aligned team to expand our regional coverage to support our partners and customers across the country.”

With more than 20 years in the sign and graphics industry, Continental Grafix welcomes Brett Thompson as our Director of US Operations and East Regional Sales Manager. In this dual role, Thompson will be focused on aligning our internal processes with sales initiatives while supporting customers in the East region. With his leadership in our Statesville, North Carolina headquarters, Thompson will deliver efficiency across our operations from timelines and communication to consistent execution across all projects and orders. “I’m excited to be an integral part of the Continental Grafix team,” said Thompson. “To be able to step into this role in both a sales and operations role allows me to align the organization for successful growth.”

To enhance coverage in the Central region, Continental Grafix welcomes J.J. Suftko who will provide the support and guidance of Continental Grafix products as our Central Regional Sales Manager. With more than 20 years’ experience in the sign and graphics industry, Suftko will serve as the primary point of contact for customers within the region while offering tailored support, product expertise, and application specific guidance. “Building relationships is something I’m passionate about,” said Suftko. “Joining the team at Continental Grafix at this time of growth is a really exciting opportunity for me to help lay a solid groundwork for success in the Central region with the sales and operations teams.”

The new sales structure welcomes decades of experience to the Continental Grafix USA sales and operations teams to support customer growth and strengthen partnerships across all regions. As the demand for Continental Grafix solutions continues to grow, the team is here to support. Please join us in welcoming the newest members of the team and supporting Cassey Scoffield in his expanded leadership role.

The Continental Grafix team will be walking the 2026 ISA Show in Orlando, Florida. We look forward to seeing you there to introduce the team.